Samsung Display Showcases OCF Leadership at MWC25 with Innovations in Brightness and Design

Samsung Display has announced its intention to showcase its groundbreaking OLED technology, featuring a maximum brightness of 5,000 nits, at the upcoming Mobile World Congress 2025 (MWC25) on March 3. This advanced OLED is based on the innovative polarizer-less on-cell film (OCF) technology, which offers enhanced outdoor visibility, reduces power consumption, and allows for ultra-slim designs. OCF technology, initially applied to foldable smartphones, is being adapted for bar-type smartphones and rollable laptops. The new panels boast impressive peak brightness levels while consuming significantly less energy than traditional displays, representing a major leap in display efficiency and design flexibility. Joohyung Lee, Head of Mobile Display business at Samsung Display, emphasized the importance of aligning with L.E.A.D. principles—Low Power Consumption, Eco-friendliness, Augmented Brightness, and Slim Design—while positioning OCF technology as a key player in the future of display innovation. Attendees at MWC25 will have the opportunity to experience these advanced display capabilities firsthand.

Samsung Display Showcases OCF Leadership at MWC25 with Innovations in Brightness and Design

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