Cree LED Honored with 2025 ETQ Innovation Excellence Award

During ETQ’s customer conference in Las Vegas, Cree LED received the ETQ Innovation Excellence Award for its innovative application of ETQ Reliance® in enhancing customer surveys and developing a custom quoting solution. This award recognizes the creative use of the quality management system to tackle key challenges in quality management. Cree LED created a tailored module that streamlines customer input and automates workflows, forwarding completed surveys directly to customer service teams. Additionally, the custom quoting module centralizes customer requests, facilitating clear communication and efficient order fulfillment. Joe Clark, President of Cree LED, expressed gratitude for the award, highlighting the company’s commitment to continuous improvement and superior customer service.

Cree LED Honored with 2025 ETQ Innovation Excellence Award

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