Not That High (NTH) Emerges as a Groundbreaking Party Tech Brand in India
Launched by brothers Raj and Kushagra Khandelwal, Not That High (NTH) is rapidly transforming India’s event landscape with its innovative LED wristbands and immersive technology. Starting from tier-2 India, the brand has garnered national attention by enhancing live concerts and festivals, with notable events including performances by AP Dhillon and Sunidhi Chauhan. With a focus on design and cultural storytelling, NTH is making waves without external funding, aiming to establish itself as the leading party product brand in India. As it expands into the direct-to-consumer market and develops new product lines, NTH is set to redefine how celebrations are experienced across the nation.
