In his inaugural address as CEO of the newly formed Paramount Skydance, David Ellison emphasized the urgent need for Hollywood to adapt to technological advancements, advocating for an artist-driven approach to integrate machine learning and AI in content creation and discovery. Framed as a significant investment by a family akin to Walt Disney, Ellison, along with his team, pledged to expand Paramount’s content offerings, including the recent acquisition of a James Mangold project. While addressing the legacy of past leadership decisions, including a controversial deal related to Trump, Ellison sought to distance his tenure from political entanglements, focusing instead on growth and innovation. He highlighted the importance of unifying Paramount’s technology platforms and hinted at upcoming investments to scale its direct-to-consumer business. As the company prepares for operational changes, Ellison expressed a commitment to empower creative partnerships through advanced technology while maintaining financial competitiveness in an evolving media landscape.